Book trailers are pretty great, right? We’re all on the same page here? When well done, they’re an excellent way to drum up business for books.
But there’s a problem.
It seems nonfiction gets almost completely overlooked in the book trailer department. This needs to change.
The realization came to me when prepping for the yearly best books of the year PD session I do with teachers in my school district. In the presentation, I like to mix it up – I talk about some books and show the book trailer for others. While the majority of fiction titles had trailers available, nonfiction fared far worse.
As in zero.
Come on publishers! Think about some of the best nonfiction books of the year and how great their book trailers could be.
A trailer for BOMB by Steve Sheinkin? Are you kidding me? That would be motion-picture-level exciting.
Would Deborah Hopkinson’s Titanic: Voices from the Disaster trailer generate interest? Leo DeCaprio and Kate Winslet would probably say “likely”.
I’d also like to see Jim Murphy’s The Giant and How He Humbugged America given the trailer treatment.
The trailer for Zombie Makers by Rebecca L. Johnson would probably be scarier than any horror movie released this year.
How about Nic Bishop Snakes? Tell me that trailer wouldn’t cause a holds explosion.
I would love to see a trailer for Castle: How It Works by David Macaulay. Knights, swords, castle raiding – that there is some exciting source material.
Jason Chin’s Island: A Story of the Galapagos has plenty of visuals to work with.
So on behalf of librarians everywhere, I humbly demand more nonfiction book trailers.