Link Du Jour: This Is How You Sell Books
As a school librarian, I’m always trying to generate interest in books. Most often, I use one of the following approaches:
1. I slap a “Mr. Jonker Recommends” sign on a book I like. It looks like this:
2. I display new or relevant books face out in different areas of the library.
But these two methods seem downright sneaky when compared with the beautiful obviousness of a recent McNally Jackson bookstore technique:
Look for my display “Here Are Some Books with Horses on their Covers” – coming at you for the 2010-11 school year.
(Thanks to BuzzFeed for the link)
Filed under: Link Du Jour
About Travis Jonker
Travis Jonker is an elementary school librarian in Michigan. He writes reviews (and the occasional article or two) for School Library Journal and is a member of the 2014 Caldecott committee. You can email Travis at firstname.lastname@example.org, or follow him on Twitter: @100scopenotes.
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